Mondelez sees online snack-shopping boom lasting beyond pandemic
Mondelez International Inc, which rode the pandemic snacking boom to boost online sales of cookies and candy, says the retail trend will continue to grow even after mobility restrictions are lifted, as people have become accustomed to using their digital devices to shop for food.
Consumers who were stuck at home became more savvy at using e-commerce channels to satisfy their snack cravings, which were a source of comfort as well as a “lifeline during the pandemic,” said Maurizio Brusadelli, executive vice president and president of Asia Pacific, Middle East and Africa.
