Coca-Cola Far East Ltd
Coca-Cola Far East Ltd
“At Coca-Cola Malaysia, we recognize that our business can only be as strong and successful as the communities we serve. Building on this heritage and our growing portfolio, we remain focused on realizing our sustainable priorities as we respond effectively to the collective needs of local communities across Malaysia. As the world’s leading beverage company, we are committed towards doing business the right way, and without harming the natural resources which we all depend on. This is in the DNA of our Company” Mr. Ahmed Yehia G. El Deen Country Manager – Malaysia-Singapore, The Coca-Cola Company
Coca-Cola has been in Malaysia since 1936, refreshing Malaysians for over 82 years. In support of Malaysia’s sustainable development goals and the government’s development priorities, we work with various organizations focusing on our 3 ‘W’s initiatives.
Through our World Without Waste initiative, we collaborate with NGOs, communities and the overall industry such as the Malaysian Nature Society, UPM and Waste Management Association of Malaysia on various awareness campaigns; river-cleaning; the 4R2C or Rethink, Reduce, Reuse, Recycle, Composting and Closing the Loop program; environmental contests; coastal clean-ups; and waste management programs.
Meanwhile, under our Water Stewardship initiative, we have our ‘Water For Life’ program where we work closely with Muslim Aid Malaysia Humanitarian Fund, the Johor Forestry Department and Forest Research Institute Malaysia to help protect peat swamp forests in Ayer Hitam, Johor; with Raleigh International to help rural communities in Sabah gain access to clean water and with the Malaysian Nature Society to inculcate water conservation amongst secondary students nationwide.
As part of our drive to increase Women Entrepreneurship, we have in place our ‘Coca-Cola Komuniti Usahawan (CCKU)’ program which has since reached out to 17,000 participants, of which more than 70% are women.