Malaysian Brands Abroad: A Beginner’s Guide to Protecting Your Brand Internationally
Expanding a brand beyond domestic borders has become a crucial step for businesses seeking growth and sustainability in today’s interconnected world. Introducing a brand to the global market presents numerous opportunities, but it also comes with its fair share of challenges. One of them is to ensure that effective measures have been taken in order to ensure that the brand is being protected in each of the countries where the business is being conducted.
In this article, Azmi & Associates will explore the topic of international trademark registration to help Malaysian companies and entrepreneurs understand how to safeguard their brands in global market.
